MM4P

MM4P

Lao PDR Annual Monitor 2016

MM4P

Thu, 07/06/2017 - 08:46 -- anna.ferracuti

Lao People's Democratic Republic (Lao PDR), a country in Southeast Asia with 6.9 million people, has started the journey towards digitizing its cash-based economy and introducing digital financial services (DFS) to thousands of previously unbanked customers. There are several providers in the market that have begun to develop their DFS offerings.

Benin Annual Monitor 2016

MM4P

Wed, 09/20/2017 - 09:31 -- anna.ferracuti

Benin is writing its mobile money turnaround story with increased investment by mobile network operators (MNOs) in their agent networks and in standalone subsidiaries to manage their mobile money businesses. A significant rise in customer usage and agent activity is being observed. To find out more about the changing digital financial services landscape in Benin in 2016 read the full document.

Étude sur les Services Financiers Numériques au Sénégal

MM4P

Wed, 08/16/2017 - 12:27 -- anna.ferracuti

Avec plus d’un million huit cent comptes actifs de monnaie électronique, les Services Financiers Numériques (SFN) se développent au Sénégal.  Même si le cash occupe une place encore importante sur le marché, notamment en zone rurale ou la monnaie électronique est peu connue, un  nombre croissant de Fintechs se développent dans le pays et le cadre réglementaire régi par la BCEAO est favorable à la monnaie électronique.

MM4P a mené une étude sur l’état des SFN, qui donne un aperçu détaillé de l’évolution du marché de la finance digitale au Sénégal.

Digital Financial Services Research Review Senegal

MM4P

Wed, 08/16/2017 - 11:57 -- anna.ferracuti

With more than one million eight hundred active e-money accounts, Digital Financial Services (DFS) are growing in Senegal. Even if cash remains dominant in the market, particularly in rural areas where mobile money is barely known, a growing number of Fintechs are making their way in the country and the regulatory framework led by the BCEAO is favorable to e-money.

MM4P conducted a research review on the state of digital financial services, which gives a detailed overview of the evolution of Senegal DFS market.

What we learned on our journey to customer centricity

MM4P

What we learned on our journey to customer centricity

By Tillman Bruett
March 02 , 2017
Brussels, BELGIUM - 

There has been a lot of “buzz” in the past five years around how human-centered design (HCD) and customer centricity can make digital finance more inclusive. The entrance of large mobile network operators and technology savvy funders into financial inclusion brought with it new specialized consulting firms with deep expertise in product design, data analytics and marketing.  At UNCDF we have been watching and learning from these efforts as well as looking at a variety of successful campaigns in developing countries focused on influencing behavior.  We tend to be a bit cautious about “the next big thing.”  Our preferred method is to watch and learn first, with hope and skepticism and then focus on a different type of innovation—how this “next big thing” can work in our markets. 

Two years ago we brought over 120 partners and colleagues from countries around the world to Uganda, rented a small fleet of buses, and took them to rural Uganda. With a half day of training, they were instructed how to conduct interviews with customers and agents, create “personas” and map their experiences in digital finance. It was a logistical nightmare, ended at midnight for some, involved a lot of terribly drawn stick figures (mine in particular), and turned out to be the highlight of the event.  I remember happily listening to a young Laotian banker share her notes with a Liberian mobile money manager somewhere on the outskirts of Jinja and thinking that this was our first lesson learned.  The power of HCD was getting the partner to directly engage with customer—and be able to talk about it with someone who cared.    

In the past few years we’ve focused on how to use some of these tools with our partners drawing on a range of firms including 17 Triggers, In8motion, MicroSave, PHB Development and IDEO to name a few.  An advantage we have is that our team sits in country and can be not only part of the engagement with these firms, but also be with our partners before, during and after the field work. 

In a series of blogs from UNCDF in field, we wanted to share some of experiences so far using different methods, partners and projects from Samoa to Senegal.  The series will look at applying human centered design approaches to problems around products, agents and digitizing payments streams.  We’ll compare different methods from more “traditional” customer research to “alternative” approaches and in each we’ll highlight at least one of our lessons learned.  We humbly hope that you find something of value for your own work.  

For more information, please contact
Tillman Bruett
Global Team Leader MM4P, Digital Finance
Additional Information
Tillman Bruett
Global Team Leader MM4P, Digital Finance

À Propos de Nous, MM4P 

MM4P

Thu, 02/16/2017 - 11:38 -- anna.ferracuti
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Mobile Money for the Poor (MM4P) est un programme international lancé par l’UNCDF en partenariat avec l’Agence suédoise de coopération internationale au développement (SIDA), l’Agence australienne pour le développement international (DFAT), la Fondation Bill & Melinda Gates et The MasterCard Foundation. MM4P apporte son soutien au développement de la finance digitale dans un groupe spécifique de pays parmi les moins avancés. A travers ce programme, UNCDF démontre qu’un soutien optimal au niveau financier, technique, institutionnel et réglementaire peut aider au développement d'un écosystème de la finance digitale robuste et accessible aux personnes à faibles revenus dans ces pays. Pour plus d'informations, rendez-vous sur https://mm4p.uncdf.org et suivez @UNCDFMM4P and Mobile Money for The Poor

MM4P Infosheet 2014

MM4P

Thu, 11/24/2016 - 15:01 -- anna.ferracuti

Mobile Money for the Poor (MM4P) is a programme launched by the UN Capital Development Fund in partnership with the Swedish International Development Agency (Sida), the Australian Agency for International Development (AusAID), the Bill & Melinda Gates Foundation and The MasterCard Foundation.

MM4P Infosheet 2016

MM4P

Mon, 11/07/2016 - 18:46 -- anna.ferracuti

Mobile Money for the Poor (MM4P) is a programme launched by United Nations Capital Development Fund (UNCDF) in partnership with the Swedish International Development Agency (Sida), the Australian Department of Foreign Affairs and Trade (DFAT), the Bill & Melinda Gates Foundation and The MasterCard Foundation. MM4P provides support to DFS in a selected group of LDCs to demonstrate how the correct mix of financial, technical and policy support can build a robust DFS ecosystem that reaches low-income people in LDCs.

Benin Annual Monitor 2015

MM4P

Fri, 10/21/2016 - 18:55 -- mm4p

With only three e-money providers, including two that received their licence in late 2013, digital financial services (DFS) in Benin are limited both in terms of providers (ASMAB, Moov, MTN) and products (cash-in/cash-out, airtime top-ups, person-to-person transfers). Agent networks are largely proprietary and there is no interoperability. Banque Centrale des Etats de l’Afrique de l’Ouest (BCEAO) issued new and better regulatory instructions for e-money issuers in May 2015 that address some of the gaps in the 2006 instructions.

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